Category: B2B Marketing
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How Content Marketing Agencies Help Enterprise Software Companies Generate More Leads
The CEO of a medium-sized wholesale auto parts distributor is worried. His company uses outdated software and manual processes to manage its inventory, and they’re having trouble delivering their orders as fast as their competitors. The CEO knows the company needs to streamline its order and delivery processes, but he doesn’t know where to start…
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Don’t Get Stuck at the Kids’ Table: Advice for CMOs from Quora Users
The question: “What are the top three things at the forefront of CMO agendas for the next three years?”
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Blogging for Leads: The True ROI of Corporate Blogging
Our client’s outbound marketing campaigns were bringing in solid leads, but their marketing team thought they could do better. Enter our writers, who launched a strategic effort to maximize the value of their blog.